Your Strategic Business Partner

A Leader in Strategic Business Advisory Services for the Promotional Products Industry.

A Leader in Strategic Business Advisory Services for the Promotional Products Industry.

The sale of your business can be an arduous and time-consuming process that can take you away from running your business unless you have the right financial advisor.

We will carefully review your products and/or services as they apply to your market as well as those of other markets to develop the appropriate acquisition criteria and strategy.

A critical management tool for any business owner is the knowledge and understanding of his business’s value as determined through fact-based analysis.

We’ve developed a subscription program to provide your company with detailed industry-specific information to help you increase sales, margins, and profitability.


See What Our Clients Say

Rob Peterson

At Your Service, Inc.
When we decided to sell our promotional products business, the team at Certified Marketing (headed up by Jamie Watson), did an outstanding job. They guided us through the process of organizing our financials, reviewing customer sales, and conducting a rigorous valuation. They put together a package to present to prospective buyer in mid-November 2022. Within a week they had received 22 NDA’s. Within another week we had seven telephone interviews with potential buyers. Within a week after that, we had a bona fide offer which met our high expectations. The deal was concluded and the business sold on December 30, 2022. We highly recommend Certified Marketing.

Kenneth S. Arch

Former owner, MARCO Meetings, Inc.
Through the years I have turned to CMC for information, such as your industry speaking appearances as well as a professional valuation of my company. When it came time to find a suitable buyer I found your guidance valuable by qualifying potential buyers that matched my personal desires. Your diligence, expertise and thoroughness during the process enabled me to focus on the business and minimize distractions. It is rare to work with a company that looks out for the interests of all parties involved, guided by integrity, fairness and the right fit. I appreciate all of your efforts. You can be sure I will recommend CMC to anyone looking to value, grow or sell their businesses.

Michael Nick

Chairman, Senator Group USA
When we decided to implement a consolidation strategy for Senator Group USA, we wanted the best advisors in the industry on our team in Certified Marketing Consultants. They helped negotiate and facilitate our acquisition of Dart Manufacturing. CMC's experience and expertise helped us acquire one of the finest suppliers in the industry. We couldn't be more pleased and look forward to CMC assisting us as we continue to grow Senator Group USA. Thanks CMC!

Randy Elliott

Former President, Advertising Novelties Group
Thank you for all of your help in the recent sale of my company. When I decided to sell the company, I did not have any idea how complex of a transaction it would be. I was very impressed with your service from the very beginning. After your very complete valuation of my company, I gave you the go-ahead to market it. You had an offer and letter of intent in less than 24 hours…I can highly recommend you and your company’s services. Anyone using you will be dealing with a top professional company.

Bob Nanberg

Former Managing General Partner, Team Shop Premiums
John Schimmoller and the team at Certified Marketing Consultants did a great job for us at Team Shop Premiums. From the beginning, the qualifying process was taken very seriously and John was involved constantly in the search for the right partner. In the end we had three great offers to choose from. They all came the same week which was like the perfect storm. John continuously offered negotiating assistance. I think the most important two aspects of the sale included the valuation of our business and the matching of the right candidates. In this extremely depressed economy, we had offers that were beyond our dream. In the end the closing went very smoothly and currently the transition to our new owner could not be better. Thanks to John and CMC for the great job. I could not be more emphatic about my recommendation of their abilities and honesty.

Jennifer Gannon

Former Owner of Forte Promotions
Certified Marketing Consultants did everything necessary to sell my company. Timing was critical to me. After one buyer withdrew late in the process, CMC immediately brought another buyer to the table and closed the deal quickly. They worked nights and weekends to get the deal done with terms that fit my needs. Without CMC's industry contacts and expertise I would have had great difficulty. Now I have more time to spend with my growing family. Thanks CMC!

Nancy Gray

Former Owner of Gray Logowares
CMC helped us during every step to sell our distributorship. First, they did the Business Valuation to determine how much we could expect. We weren’t absolutely sure we wanted to sell the company and they were patient. When we decided to go forward, they found a good buyer very quickly and for more than the valuation amount. CMC handled all the details. Things are wonderful and business is unbelievable! Thanks again CMC!

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Industry-Specific Consulting Services

Professional Advisors

Certified Marketing Consultants provides financial advisory services to clients in the Promotional Products Industry.